THE FREEDOM ENGINE — ANNUAL RETREAT
Most business owners build a business.
Few build a life to go with it.
The Edge is a 4-day immersive retreat for Freedom Engine members and ambitious business owners who are ready to stop running on fumes — and start building toward the life they originally got into business for.
Before we work on your business, we work on you.
When
7 - 10 July 2026
Where
Da Nang, Vietnam
Duration
4 days
Group size
Small & selective
THE PROBLEM
You built the business. Now what?
You're competent. You work hard. Probably too hard. But when you're honest with yourself, the picture of what your life should actually look like — the one that got you started — has become a little blurry. You're so deep in the day-to-day that you've never stopped to ask: what does freedom actually look like for me? What does retirement look like? What kind of leader do I need to become to get there?
That's what The Edge is for. Four days to step out of the noise, look further ahead than your next 90-day plan, and do the deep work that makes everything else make sense.
WHAT MAKES THIS DIFFERENT
Personal transformation comes before business transformation
Most business retreats hand you frameworks and send you home. The Edge goes deeper. We start with you — your vision, your values, your version of freedom — and build the business strategy from there. Because a business that doesn't serve the life you want isn't worth scaling.
Your future, made concrete
What does retirement look like for you — really? We help you build a clear, honest picture of where you're headed, and work backward from there.
You as a leader
Who do you need to become so your business runs without you? Deep work on mindset, identity, and the habits that hold most owners back.
Your business, from the outside
Peer-led hot seats and expert facilitation give you perspectives on your business that you simply can't get from inside it.
A clear action plan
You leave with a real plan — aligned to where you actually want to go, not just the next quarter.
HOW THE 4 DAYS FLOW
From chaos to clarity — in 4 days
1. Where you want to end up
We start with the end in mind. What does your ideal exit look like? What do you want your business — and your life — to look like in 5, 10, 20 years? This session anchors everything that follows.
2. Who you need to become
The bottleneck in most businesses is the owner. Personal transformation work with all three coaches — identifying the mindset shifts, leadership habits, and communication changes that unlock the next level.
3. Your business through fresh eyes
Hot seats, peer feedback, and structured sessions on your biggest constraints. Strategy, team, customers, execution — wherever the engine is misfiring, we find it.
4. Your plan and your people
A full day out — immersed in a new environment to open the mind and reset the spirit — then you close with a clear, written action plan and a network of peers who'll hold you to it.
WHAT'S INCLUDED
4 days of expert facilitation
Full day cultural excursion
Venue hire and AV
Access to all sessions and materials
Open networking
Accommodation is not included — we'll send you recommended hotels at every price point near the venue.
Tip: school holidays make it easy to bring family along after the retreat. Talk to your accountant for tax deductions.
PRICING
Two ways in
FREEDOM ENGINE MEMBERS
Included
V6 and V8 coaching clients get automatic access. No application required.
NON MEMBERS
$2,997
General access. Excluding flights and accommodation. Application required.
Places are limited.
YOUR COACHES
Three perspectives. One direction.
Bram Lagrou
Communication, sales & marketing
Belgian-born psychologist, bestselling author and founder of Lagrou Partners. Led sales teams across 25 countries for a Fortune 500 company.
Anita Schneyder
Teams, purpose & leadership
Former accountant and GM with 15+ years of leadership experience. Bringing humanity — and accountability — into the workplace.
Alan Short
Systems, processes & finance
Engineer turned business coach who transformed his own family business into a 10x more profitable operation. He lives what he teaches.
WHAT PAST ATTENDEES SAY
"The Edge provided me a space with peers where I was truly challenged, including the natural bias in my thinking. Returning is also a great way to hold me and others to account."
"It gave me the opportunity to focus on working on the business alongside like-minded people. On a personal level, I realised I hadn't been rewarding myself for my efforts."
"I'm back for the third time because it provides a fresh look at my business, opens up my vision and dissolves barriers to success."
"The event was so unique in its setup. It allowed me to really deep dive into my business and get feedback from other entrepreneurs to get a clear picture of my next 90 days."
Ready to build the life you got into business for?
Freedom Engine members — your spot is waiting.
Non-members — applications are open, but places are strictly limited.
Freedom isn't luck.
Freedom is engineered.
Build systems that empower your team to take ownership.
Position your business to attract premium clients who pay what you’re worth.
Create consistent revenue through a reliable pipeline.
Eliminate the hustle and reclaim your time, energy, and life.
© 2025 The Freedom Engine